Pinnacle Collision Center

Pinnacle Building 1

Problem Solved — Pinnacle Collision Centre Offers a Unique, High-End Collision Repair Experience for their Customers

The only Mercedes-Benz certified collision center in Manitoba, Pinnacle Collision Centre’s goal is to provide customers with a complete, first-class experience from start to finish. From state-of-the-art equipment in the repair center to high-end furniture in the office, Pinnacle makes automotive repairs comfortable for their customers, as well as their employees. With an abundance of natural light and a drive-thru estimating and delivery area, the innovative shop is tailored to accommodate the cold winters of Canada.

Brian Lowes, president and general manager of Pinnacle Collision Centre, and his partners first created the same luxurious and comfortable brand atmosphere across the street at their dealership, Mercedes-Benz Winnipeg. Online Local Guide confirms this with his Google review of the company:

“Super professional. Made the buying experience so easy. Definitely felt like they wanted us to find the right car, and not just make a sale. Doesn’t matter if you’re currently a Benz owner or not, they make everyone feel like a VIP.”

But Lowes and his partners did not want this VIP car experience to end at the sale. They had a vision of creating a full-service, relationship-building business that would allow their customers to have precise collision repair and detail work done — after the initial purchase at the dealership — by certified Mercedes-Benz professionals. Expanding the business to add a high-end collision center completed that vision.

Luxury vehicles, buses, coaches and trucks will now find their way to Pinnacle Collision Centre to be carefully repaired by certified detailers, painters and body technicians. Jerry Castellano, Pinnacle’s collision operations manager, has more than 30 years of experience in the industry and an exceptional passion for his clients and staff. Castellano hand-picked his team from around the world, and his team members have even traveled to Germany to be certified at the Mercedes-Benz headquarters.

The level of knowledge, professionalism and service does not only extend to Mercedes-Benz customers; Pinnacle Collision Centre will service all makes and models of vehicles.

With a Global Finishing Solutions® (GFS) Ultra® XD Dual-Bay CTOF Booth, 30-foot Ultra XC Auto Truck Pro (ATP) Paint Booth and Ultra XD Mix Room, Pinnacle’s paint finishing equipment will meet the level of detail and precision required by the high-end vehicle market.

Castellano attributes the ongoing relationship with GFS to his equipment distributors, Dean Marino and Nealon Cwik from Dormer Finishing Systems:

jerry castellano pinnacle collision
Jerry Castellano

“I knew the GFS products work well but Dean [Marino] also explained the efficiency of the booths. He was a good partner in the build and provided all the knowledge needed to put this project together.”

Pinnacle Collision Centre is excited to begin catering to the high-traffic streets of Winnipeg with their professional collision and detailing services.


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